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SBS Appoints Carolina Santamarina To Head Cross-Platform Brand Strategy Division, SBS Portafolio
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    • SBS Appoints Carolina Santamarina To Head Cross-Platform Brand Strategy Division, SBS Portafolio
    SBS Appoints Carolina Santamarina To Head Cross-Platform Brand Strategy Division, SBS Portafolio
    SPANISH BROADCASTING SYSTEM has launched SBS PORTFOLIO, a cross-platform content development division designed to create and expand brand strategies utilizing all of SBS' assets. Industry veteran CAROLINA SANTAMARINA has been appointed SVP of the initiative and will lead the formation of the new division, based in MIAMI and reporting to SBS COO ALBERT RODRIGUEZ.  SANTAMARINA will oversee and expand SBS's strategic focus on developing alliances with key national partners, and ...
    Source: www.allaccess.com
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    SPANISH BROADCASTING SYSTEM has launched SBS PORTFOLIO, a cross-platform content development division designed to create and expand brand strategies utilizing all of SBS' assets. Industry veteran CAROLINA SANTAMARINA has been appointed SVP of the initiative and will lead the formation of the new division, based in MIAMI and reporting to SBS COO ALBERT RODRIGUEZ.  SANTAMARINA will oversee and expand SBS's strategic focus on developing alliances with key national partners, and ...

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