SIGNEAGE: IMPORATNCE OF SIGNS
Signage refers to the design or use of signs and symbols to communicate a message to a specific group, usually for the purpose of marketing or a kind of advocacy. The term ‘signage’ came into play between 1975 and 1980.
The imperativeness of these signs cannot be refuted in day to day life.
Signs convey information about services and facilities, such as maps, directories, or instructions that assists people to reach their desired destination.
Signs indicating services and facilities, such as room names and numbers, restroom signs, or floor designations help in identification while warning and safety signs convey rules and regulations.
The shapes of signs have their own importance.Shapes can be brand or design based, or can be part of a set of signage conventions with standardized meanings. Usage of particular shapes varies by country and culture. There are few conventions associated with different signs, like rectangular signs are often used to portray general information to an audience whereas circular signs often represent an instruction that must be followed, either mandatory or prohibitive and triangular signs are often warning signs, used to convey danger or caution.
There’s no doubting the fact that we all would be utterly lost without the signs guiding us.
